Senior ABM Manager
Global RelayWho we are:
For over 25 years, Global Relay has set the standard in enterprise information archiving with industry-leading cloud archiving, surveillance, eDiscovery, and analytics solutions. We securely capture and preserve the communications data of the world’s most highly regulated firms, giving them greater visibility and control over their information and ensuring compliance with stringent regulations.
Though we offer competitive compensation and benefits and all the other perks one would expect from an established company, we are not your typical technology company. Global Relay is a career-building company. A place for big ideas. New challenges. Groundbreaking innovation. It’s a place where you can genuinely make an impact – and be recognized for it.
We believe great businesses thrive on diversity, inclusion, and the contributions of all employees. To that end, we recruit candidates from different backgrounds and foster a work environment that encourages employees to collaborate and learn from each other, completely free of barriers.
Your role
We are looking for a strategic, data-driven Senior ABM Manager to lead the design and execution of high-impact account-based marketing programs within a fast-paced SaaS/enterprise technology environment. This role is ideal for someone who thrives at the intersection of marketing and sales, and understands how to drive measurable revenue outcomes through targeted, insight-led engagement.
You will drive the end-to-end ABM strategy across 1:1, 1:few, and 1:many programs, aligning closely with sales and customer success teams to engage key accounts across the full customer lifecycle - from pipeline generation to expansion. With a deep understanding of buying groups and long sales cycles, you will create personalized, multi-channel campaigns that resonate with enterprise decision-makers and accelerate deal velocity.
Your responsibilities
- Develop and execute ABM strategies across tiered account segments (1:1, 1:few, 1:many) to drive pipeline, revenue, and account expansion
- Partner closely with sales leadership to define target accounts, map buying groups, and align on account plans
- Leverage intent data, CRM insights, and ABM platforms to inform targeting, personalization, and timing
- Own full program lifecycle: planning, messaging, execution, measurement, and optimization
- Track and report on key ABM metrics including pipeline contribution
- Collaborate cross-functionally across product marketing, demand generation, and customer marketing within a matrixed organization
About you
- 5+ years of Account Based Marketing experience in a B2B business
- Team player who is able to work both collaboratively and autonomously
- Strong project management, time management, prioritization and organizational skills
- Experience managing and prioritizing multiple projects simultaneously
- Proven track record of driving pipeline growth and influencing enterprise deals
- Understanding of complex B2B buying cycles and multi-stakeholder decision-making
- Experience with ABM and marketing technologies (e.g., CRM, intent data platforms, marketing automation tools)
- Highly analytical, with a data-driven approach to optimization and performance measurement
- Strong stakeholder management skills, with the ability to influence sales and executive teams
Global Relay is unable to offer visa sponsorship for this position. Candidates must have the right to work in the UK at the time of application.
What you can expect:
At Global Relay, there’s no ceiling to what you can achieve. It’s the land of opportunity for the energetic, the intelligent, the driven. You’ll receive the mentoring, coaching, and support you need to reach your career goals. You’ll be part of a culture that breeds creativity and rewards perseverance and hard work. And you’ll be working alongside smart, talented individuals from diverse backgrounds, with complementary knowledge and skills.
Global Relay is an equal-opportunity employer committed to diversity, equity, and inclusion.
We seek to ensure reasonable adjustments, accommodations, and personal time are tailored to meet the unique needs of every individual.
To learn more about our business, culture, and community involvement, visit www.globalrelay.com.